Kennedy Training Network, Inc.
Doug Kennedy is president of the Kennedy Training Network, Inc. the lodging industry’s best source for training programs and related support services in topic areas of hotel sales, vacation rental reservations selling, and hospitality & guest service excellence.
For three decades, Doug has been a fixture on the lodging and tourism conference speaking circuit, having been a speaker for over 100 hotel brand, management company and tourism association conferences. it is estimated that over 40,000 people have participated in more than 2,100 small group training workshops he has presented.
Thousands worldwide read his monthly hotel, tourism and hospitality industry training articles in publications such as Hotelier Maldives, HotelNewsNow, Hotel-Online, Hotel News Resource, HTrends, HotelMarketing.com, VRM Arrivals, 4Hoteliers.com, and VRM Intel.
Maximizing Sales & Service Via Textual Communications
Doug will present highlights from KTN’s newest training program that will help your team secure more bookings by way of the often-overlooked “channel” of textual communications.
Participants will learn to recognize that many leads are disguised as “I just have a quick question about…”
Key Takeaways for Attendees
1. Responding to direct email questions and inquiries as in firstname.lastname@example.org.
2. Answering messages on OTA platforms (AirBnB, VRBO, Expedia, Booking.com)
3. Corresponding with guests during “chat” inquiries
4. Using email as a proactive follow-up tool when callers are not yet ready to commit.