Founder & CEO
CEO and Co-Founder of Hostaway, a 1-in-all vacation rental software for growing property managers.
Originally from Finland but living in Toronto, Marcus has a good view on the future for vacation rentals in the European, American and Australian markets and has personally coached hundreds of property managers grow and become market leaders.
The importance of exploring niche markets for direct bookings
Marcus Rader will present creative ways to find and attract niche audiences in the vacation rental space.
Find out how to market your properties and convert visitors that are looking for family-friendly, pet-friendly, accessible vacations and find out about the latest trends in niche travel.
Key Takeaways for Attendees
1. Identify your niches
2. Attract your ideal visitor profile
3. Convert them directly on your website